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Home » Google Video Advertising Exam Answers » You’re making a video ad with the goal of driving reservations for a tourism company on their website. Which of the following call-to-actions (CTAs) should you use in the ad?
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You’re making a video ad with the goal of driving reservations for a tourism company on their website. Which of the following call-to-actions (CTAs) should you use in the ad?

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You’re making a video ad with the goal of driving reservations for a tourism company on their website. “Book now “ is the call-to-actions (CTAs) you should use in ad.

  • Check us out
  • Call now
  • Learn more
  • Book now 

The correct answer is: Book now

Explanation: When creating a video ad for a tourism company with the objective of driving reservations via the company’s website, incorporating the call-to-action “Book Now” is the most efficient choice. This direct, action-focused CTA prompts viewers to act right away, resulting in enhanced performance over ambiguous CTAs such as “Learn More” or “Check us out.”

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