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What is masthead billing based on?

What is masthead billing based on?

  • A) Impressions
  • B) A flat daily fee
  • C) Impressions and clicks
  • D) Clicks

Correct answer is:

  • B) A flat daily fee

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Explanation: As an advertiser or ad agency, you can buy placements on a reservation basis–instead of through the AdWords auction–when you want to pay based on the number of impressions (also known as cost-per-thousand impressions) or per day (cost-per-day). Reservation campaigns also let you buy impressions at a fixed rate.
Read more here: https://support.google.com/partners/answer/6030919?hl=en

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Nitin Batra. (2019). What is masthead billing based on?. School4Seo. https://school4seo.com/google-video-advertising-exam/what-is-masthead-billing-based-on/
Nitin Batra. “What is masthead billing based on?.” School4Seo, April 26, 2019, https://school4seo.com/google-video-advertising-exam/what-is-masthead-billing-based-on/.
Nitin Batra. “What is masthead billing based on?.” School4Seo. April 26, 2019. https://school4seo.com/google-video-advertising-exam/what-is-masthead-billing-based-on/.
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