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Reach Planner has three primary benefits. What do they include?

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Reach Planner has three primary benefits. Benefits include providing trustworthy unique reach forecasts, media mix options and fresh data.

  • Benefits include providing trustworthy unique reach forecasts, media mix options, and automation recommendations.
  • Benefits include providing trustworthy popular reach forecasts, media mix options and fresh data.
  • Benefits include providing trustworthy popular reach forecasts, media mix options and automation recommendations.
  • Benefits include providing trustworthy unique reach forecasts, media mix options and fresh data.

The correct answer is: Benefits include providing trustworthy unique reach forecasts, media mix options and fresh data.

Explanation: Reach Planner has three primary benefits: trustworthy unique reach forecasts, media mix options, and fresh data. The tool uses Google’s Unique Reach methodology and various verification methods to provide forecasts that include GRP, TRP, and CPP calculations. Reach Planner helps plan media performance based on the desired audience, budget, geographic location, and ad formats, and considers trends in the ad market and historical performance. It also uses recent data available up to 92 days and includes Google Ads policies in settings. Seasonal changes in auction ad formats may affect forecast results.

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