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For TrueView for action, which three events can make up an online conversion?

For TrueView for action, Clicks, video engagement, impressions are three events can make up an online conversion.


  • Visits, video downloads, user referrals
  • Likes, subscriptions, user comments
  • Repeat views, engagement time, loads
  • Clicks, video engagement, impressions

The correct answer is: Clicks, video engagement, impressions

For TrueView for action, online conversions come from three different events.
1. Click
2. Video Engagement
3. Impression

  • Learn more here: Skillshop Video Certification
  • Second chapter: Understand YouTube for Action
  • Sub-Chapter: Measuring the full value of TrueView for action

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