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You’re currently targeting all inventory in one campaign through an “All products” group. How should you find campaign optimization opportunities?

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You’re currently targeting all inventory in one campaign through an “All products” group. How should you find campaign optimization opportunities?

  • A) Check impressions for each product in Merchant Center
  • B) Segment performance by various shopping views in the “Dimensions” tab
  • C) See query-level product performance in the “Keywords” tab
  • D) Understand which creatives perform best in the “Ads” tab

The correct answer is:

  • B) Segment performance by various shopping views in the “Dimensions” tab

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  • Google Display Advertising Exam – All Q&As
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