By extending their reach beyond print is the one way Local Catalog ads would benefit OfficePlus.
OfficePlus is a well-established business that’s been running print ads for their office supply store for years. You’re asked to present Local Catalog ads as a potential solution for their consideration. What’s one way Local Catalog ads would benefit OfficePlus?
- By providing additional customer support.
- By adding bulk to their existing weekly mailer.
- By increasing their per-transaction sales.
- By extending their reach beyond print.
The correct answer is: By extending their reach beyond print.
The one-way Local Catalog ads would benefit OfficePlus is by extending their reach beyond print. OfficePlus needs to use the same creatives (image and text) and product selection that were used for print ads.
- Learn more here: Skillshop Shopping Ads Certification
- Third chapter: Drive Shoppers In-Store with Local Product Ads
- Sub-Chapter: Reach more mobile shoppers with Local Catalog Ads