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Home » Google Shopping Advertising Exam Answers » Carrie owns a boutique shop that sells decorative, handmade pottery. She’s choosing an online ad campaign to allow a seamless shopping experience for her potential customers. What’s one benefit that Shopping campaign ads offer Carrie?
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Carrie owns a boutique shop that sells decorative, handmade pottery. She’s choosing an online ad campaign to allow a seamless shopping experience for her potential customers. What’s one benefit that Shopping campaign ads offer Carrie?

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Shopping campaign ads are visual, and provide detailed information about what she’s selling before someone even opens her ads.


  • They’ll appear in random search results for exposure to a new customer base.
  • They have lower costs-per-click and increase the total volume of her website traffic.
  • They provide value comparisons that feature her product alongside more expensive products.
  • They advertise product inventory, using feeds to create high quality ad copy.
  • They provide minimal information, so interested customers have to visit her website for more information.
  • They provide value comparisons that feature her product alongside more expensive products.
  • They have lower costs-per-click and increase total volume of her website traffic.
  • They’re visual, and provide detailed information about what she’s selling before someone even opens her ads.

The correct answer is: They’re visual, and provide detailed information about what she’s selling before someone even opens her ads. OR They advertise product inventory, using feeds to create high quality ad copy.

Carrie, the owner of a boutique shop that sells decorative, handmade pottery, uses Shopping ads because they give shoppers a good sense of the products she’s selling before they open the ad. This leads to more qualified leads. It is one benefit that Shopping campaign ads offer Carrie.

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