- Using machine learning
- Using given information
- Delivering a relevant landing page
- Using known user signals
Correct answer is: Using known user signals
Known User Signals: Users increasingly expect that signals such as device type, location, and time of day may be used to better personalize their on-site or in-app experience. More relevant content can help users save time and feel welcomed by the brand.
Sadie is shopping for her mother’s birthday present. She loves to bake delicious desserts. Sadie uses her mobile phone to ask for the nearest kitchen supply store. Her phone opens up the map application with directions to a nearby location only seven minutes away. This is an example of Using known user signals user experience.