Fergie is shopping for her daughter’s birthday present. She loves to play games on her handheld game console. Fergie uses her mobile phone to ask for the nearest electronic game store. Her phone opens up the map application with directions to a nearby location only two minutes away. This is an example of what kind of personalized user experience?

  • Utilizing location integration
  • Google’s One Tap sign-in
  • Using given information
  • Using known user signals

Correct answer is: Using known user signals

Known User Signals: Users increasingly expect that signals such as device type, location, and time of day may be used to better personalize their on-site or in-app experience. More relevant content can help users save time and feel welcomed by the brand.

Fergie is shopping for her daughter’s birthday present. She loves to play games on her handheld game console. Fergie uses her mobile phone to ask for the nearest electronic game store. Her phone opens up the map application with directions to a nearby location only two minutes away. This is an example of Using known user signals user experience.

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