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Home / Google Shopping Advertising Exam Answers / Brian wants to know what would’ve happened if he’d selected different bid amounts in his Shopping campaign. He should:

Brian wants to know what would’ve happened if he’d selected different bid amounts in his Shopping campaign. He should:

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  • Google Display Advertising Exam – All Q&As
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Brian wants to know what would’ve happened if he’d selected different bid amounts in his Shopping campaign. He should:
  • customize the statistics tables on the Campaign page
  • use the priority setting in his Shopping campaign
  • use the Bid Simulator
  • set up enhanced cost-per-click (ECPC) bidding

Correct answer is:

  • use the Bid Simulator

Explanation: The regular Bid Simulators show you how changes to your max. CPC bid might change the cost or the number of clicks, impressions, conversions, and conversion value your ads would have received for your keyword or ad group. You can find them on the Ad groups and Keywords tabs.

Read more here: https://support.google.com/adwords/answer/2470105

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