A revenue-focused bidding strategy will meet A marketer’s needs to see a specified return-on-investment for his monthly ad spend.
- An awareness-based bidding strategy
- A consideration-focused bidding strategy
- A conversion-focused bidding strategy
- A revenue-focused bidding strategy
The correct answer is: A revenue-focused bidding strategy
If a marketer wants to get a specific return for his ad spends, he should use a revenue-focused bidding strategy. This bid strategy is chosen if you’re tracking the revenue or value associated with your conversions and want to maximize it at a specific return on ad spend target.
Choose this revenue-focused bidding strategy if you’re tracking the revenue or value associated with your conversions and want to maximize it at a specific return on ad spend target.
- Learn more here: https://skillshop.exceedlms.com/student/path/18061-google-ads-display-certification
- Fourth chapter: Deliver the Right Message on Google Display Ads
- Sub-Chapter: Choose the right bidding strategy