Last Updated on 1 month by School4Seo Team
Keywords and URLs are the two data inputs that Howard can submit to best represent his audience.
- Topics
- Offline conversions
- Negative keywords
- Keywords
- URLs
The correct answers are: Keywords and URLs
Explanation: Keywords and URLs are the two data inputs Howard can submit to best represent his audience for Custom Intent audiences.
Custom Intent audiences allow advertisers to define their target audience using specific keywords and URLs related to their products or services. By inputting relevant keywords, Howard can reach users actively researching those terms. By providing URLs of relevant websites, he can target users who have shown interest in similar content. This combination helps Google’s algorithms identify and target the most relevant audience, especially when In-market segments are insufficient.
If Haward wants to create a tailored audience that isn’t covered in one of our In-Market audience segments, Custom Intent is for him! Haward needs to simply enter keywords or URLs that best represent his audience or choose from one of our auto-created audiences.
