Which three campaign parameters are recommended to manually track campaigns?

Which three campaign parameters are recommended to manually track campaigns?

  • Source, Content, and Term
  • Medium, Source, and Content
  • Medium, Source, and Campaign
  • Campaign, Content, and Term

Correct answer is:

  • Medium, Source, and Campaign
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Explanation: The URL Builder has six fields, but you generally need to use only Campaign Source, Campaign Medium, and Campaign Name.

Read more here: https://support.google.com/analytics/answer/1037445