If you don’t bid efficiently in manual bidding, you could miss valuable conversions. This is where automating your bid contribute to a successful Google Ads campaign.
- User intent and likelihood to complete valuable actions for your business don’t vary based on location, time, or device.
- The customer journey has become more complex and therefore bids should be based on general user behavior.
- The appropriate bid can often be a static target that’s challenging to reach.
- If you don’t bid efficiently, you could miss valuable conversions.
The correct answer is: If you don’t bid efficiently, you could miss valuable conversions.
Google Ads automated bidding is the best solution to efficiently account for all available signals to help improve performance. You can meet your performance goals more efficiently and accurately using automated bidding.
- Learn more here: Skillshop Search Certification
- Sixth chapter: Increase Efficiency with Automated Bidding
- Sub-Chapter: What’s automated bidding?
