Nick sells 5 flavors of gourmet popcorn. Why is he bundling ads for his best-selling flavor, “Sweet & spicy coconut” with related keywords like “coconut snacks” in a single ad group

Nick sells 5 flavors of gourmet popcorn. Why is he bundling ads for his best-selling flavor, “Sweet & spicy coconut” with related keywords like “coconut snacks” in a single ad group?

  • To show ads promoting “Sweet & spicy coconut” to people searching for that flavor
  • To show ads promoting all the flavors to people searching for “gourmet popcorn”
  • To make sure “Sweet & spicy coconut” continues to be the bestseller
  • It’s most efficient to have a single ad group

The correct answer is:

  • To show ads promoting “Sweet & spicy coconut” to people searching for that flavor
  • Google Search Advertising Exam – All Q&As
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Explanation: Nick sells 5 flavors of gourmet popcorn. To show ads promoting “Sweet & spicy coconut” to people searching for that flavor, he should bundle ads for his best-selling flavor, “Sweet & spicy coconut” with related keywords like “coconut snacks” in a single ad group.

Read more herehttps://support.google.com/google-ads/answer/6372655