Last Updated on 1 month by School4Seo Team
According to HTML5 best practices, At the end of the ad, the name of Kyle’s app and a visible call-to-action should be positioned at the center of his ad.
- During the entirety of the ad.
- At the beginning of the ad.
- Midway through the ad.
- At the end of the ad.
The correct answer is: At the end of the ad.
Explanation: The app name and call-to-action should be positioned at the end of the HTML5 ad.
This allows the ad to build anticipation and present the value proposition before prompting user action. Placing them at the end creates a clear conclusion and encourages immediate engagement. It allows the user to fully take in the ad, and then be presented with the information on what to do next. This creates a more effective user flow. Premature placement can distract from the message and reduce effectiveness.
The call-to-action should match the goal of your campaign, whether it’s “install,” “purchase,” or another conversion event. Include your app’s name and a clearly visible call-to-action positioned at the center of the ad throughout its duration, not just at the end.