If your outerwear company’s Programmatic Guaranteed deal didn’t run any impressions or record any spend upon launch, the first step after deciding to use the Deal Troubleshooter should be to check for incoming bid requests.
- Check the line item for potential targeting issues.
- Check that your deal complies with publishers.
- Check for potential reach issues.
- Check for incoming bid requests.
The correct answer is: Check for incoming bid requests
Explanation: This initial action is crucial for diagnosing the problem with your campaign. Checking for incoming bid requests ensures that your deal is correctly set up to receive bids from buyers. If bid requests are not coming in, it could indicate issues with the deal setup, targeting parameters, or a mismatch between the deal terms and what buyers are looking for. Identifying whether bid requests are coming in or not will help pinpoint the exact issue preventing your campaign from running as expected.
Read more here: https://support.google.com/displayvideo/answer/6292894