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What would you use the Intelligence Panel for in Display & Video 360?

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In Display & Video 360, you would use the Intelligence Panel if you’re running a campaign and want to see which insertion order is under-pacing.

  • You’re looking to forecast impression levels for a new campaign coming next month.
  • You’re running a campaign and want to upload a single creative to multiple line items.
  • You’re negotiating a deal and want to choose the most relevant inventory for your campaign.
  • You’re running a campaign and want to see which insertion order is under-pacing.

The correct answer is: You’re running a campaign and want to see which insertion order is under-pacing

Explanation: The Intelligence Panel in the Campaign module serves as a dynamic tool that delves into your account to offer insights and actionable recommendations aimed at enhancing or rectifying campaign strategies. This feature is particularly adept at showcasing the specifics of campaign components, such as insertion orders and line items, and pinpointing potential issues like misconfigurations that could impede campaign progress. By accessing the Intelligence Panel, users gain a comprehensive view of all insertion orders and line items within a campaign, enabling them to troubleshoot under-pacing issues, explore related alerts, and consider optimizations. The panel facilitates a deeper understanding of campaign dynamics, allowing for timely adjustments to ensure optimal performance and budget allocation.

Chapter 5: Execute Campaigns in Display & Video 360

Read more here: https://support.google.com/displayvideo/answer/9099533

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