When you have multliple images to support different creative sizes within a single profile, what action should be taken?

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When you have multliple images to support different creative sizes within a single profile, what action should be taken?

  • Use a single image and Studio will resize automatically
  • Upload the images to Asset Library to generate the different creative sizes
  • Create one feed and filter by creative dimensions
  • Create one feed per ad size

Correct answer is

  • Create one feed and filter by creative dimensions

Explanation: Filtering by the size of the creative allows you to select the right content for a specific size using a single column.

 

For example, you may want to use a short headline for a 160 x 600 placement, and a long headline for a 728 x 90 placement. Instead of creating one column for each (“Headline_160x600” and “Headline_728x90”), create a “Dimensions” column and a “Headline” column, then use the “Dimensions” column to filter your feed and select the correct headline.

Read more here:https://support.google.com/richmedia/answer/6023632

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