Last Updated on 2 weeks by School4Seo Team

To track purchases across both mobile web and in-app platforms for your client’s new line of scarves, you should run an Instant Report in Campaign Manager 360, utilizing the total conversions metric.​

• Path to Conversion Report with total revenue metric
• Instant Report with total conversions metric
• Multi-device Report with cross screen conversion metric
• Reach Report with impression reach metric

The correct answer is: Instant Report with total conversions metric

Explanation: Instant Reporting in Campaign Manager 360 provides immediate access to performance data, eliminating the need to wait for report generation and download. This feature is particularly beneficial for quick performance checks, ad-hoc analyses, and routine evaluations of common dimensions and metrics. By employing the total conversions metric within an Instant Report, you can promptly assess the number of purchases resulting from your client’s ads across both mobile web and in-app platforms, facilitating timely and informed decision-making. ​support.google.com