Last Updated on 10 months ago by School4Seo Team
The resource a streaming services startup should use to review metrics and ensure their ad is streamed in one country but not another for brand safety considerations is the verification tool.
- They should use the summary dashboard.
- They should use a Floodlight Report.
- They should use a Standard report.
- They should use the verification tool.
The correct answer is: They should use the verification tool
Explanation: The answer “They should use the verification tool” is correct.
The Campaign Manager 360 verification tool allows advertisers to monitor where their ads are being served, including geographic locations. By using this tool, the streaming services startup can review the countries where their ad has appeared. This enables them to confirm that their ads are being streamed in the desired country and, more importantly for brand safety, are not being shown in the excluded country. The verification tool provides the necessary transparency to ensure geographic brand safety targets are being met.