Last Updated on 4 years by School4Seo Team

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• Scroll depth
• Average time on page
• Pages per session
• Bounce rate

Correct answer is: Bounce rate

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The marketer for your company’s website expresses concern that the website isn’t creating enough revenue to justify it. The effectiveness of the landing page is under question. You’re tasked with analyzing the percentage of people who don’t click any links on the landing page. You should look for the bounce rate metrics to analyse the effectiveness of landing page.

The marketing team for your company’s website expresses concern about why it’s not meeting its revenue goals. The effectiveness of the landing page is under question. You’re tasked with analyzing the percentage of people who go to the landing page and do nothing. What’s the name of the metric that you should look for?

The marketing director for your company’s website expresses concern that the site can’t create enough income to cover its cost. The effectiveness of the landing page is under question. You’re tasked with analyzing the percentage of people who come to the home page and leave without clicking anything. What’s the name of the metric that you should look for?