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Which value proposition do Custom Intent audiences offer advertisers?

Custom Intent audiences offer advertisers: extended reach of search campaigns to YouTube and help influence customers during active purchase decisions.


  • among potential customers.
  • They extend the reach of display campaigns to YouTube and help influence customers during post-purchase interactions.
  • They extend the reach of television campaigns to YouTube and help influence problem identification and purchase timing.
  • They extend the reach of search campaigns to YouTube and help influence customers during active purchase decisions.

The correct answer is: They extend the reach of search campaigns to YouTube and help influence customers during active purchase decisions.

This is a value proposition for advertisers.
1. Extend the reach of your search campaigns to YouTube
2. Influence customers during an active purchase decision

  • Learn more here: Skillshop Video Certification
  • Second chapter: Understand YouTube for Action
  • Sub-Chapter: Reaching the right audience with TrueView for action

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