Skippable in-stream ads and in-feed video ads video ad formats are optimized for engagement and designed to help customers think of you first when they’re looking to buy.

• Non-skippable in-stream ads and in-feed video ads
• Non-skippable in-stream ads and skippable in-stream ads
• Skippable in-stream ads and bumper ads
• Skippable in-stream ads and in-feed video ads

The correct answer is: Skippable in-stream ads and in-feed video ads

Explanation: Both skippable in-stream and in-feed video ad formats on YouTube are optimized for engagement and designed to build brand consideration and drive conversions. These ads can be placed alongside relevant content and include interactive features such as call-to-action buttons and product feeds to encourage viewer interaction. Campaigns can be tailored to specific goals, such as overall impressions or when viewers watch the ad completely or interact with the video. These ad formats are designed to help customers think of you first when they’re looking to buy.