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Assuming you are not using any bid adjustment and you value mobile traffic over desktop, which bid adjustment should you set?

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Assuming you are not using any bid adjustment and you value mobile traffic over desktop, which bid adjustment should you set?

  • A) Increase bid adjustment for desktop
  • B) Increase bid adjustment for mobile and desktop
  • C) Increase bid adjustment for tablets
  • D) Increase bid adjustment for mobile

The correct answer is:

  • D) Increase bid adjustment for mobile

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