Last Updated on 2 months by School4Seo Team
- To view the report, go to Explore.
- To view the report, go to Reports.
- To view the report, go to Admin.
- To view the report, go to Advertising.
The correct answer is: To view the report, go to Advertising
Explanation: To understand how different ads contribute to conversions, you need to examine the interactions between them throughout the customer journey. In Google Analytics 4, this information is available within the “Advertising” section. The Attribution Paths Report specifically analyzes how users interact with various ads before ultimately converting. This allows you to identify the most influential channels and touchpoints, providing valuable insights for optimizing your marketing strategies and maximizing your return on ad spend.
Read more here: https://support.google.com/analytics/answer/10595568