- Include a call-to-action button on your image that says “Learn more.”
- Superimpose the logo on the image and use text liberally in ads.
- Use an action shot from the app for more engaging creative.
- Use images with a high pixel density to be clearly visible on a variety of screen sizes.
The correct answers are: 1. Use an action shot from the app for more engaging creative. and 2. Use images with a high pixel density to be clearly visible on a variety of screen sizes.
Explanation: When creating image assets for an app campaign, it is important to follow two best practices. Firstly, using an action shot from the app is recommended to create more engaging and compelling creative. Action shots capture the app’s dynamic and interactive elements, attracting users’ attention and generating interest. Secondly, using images with a high pixel density is crucial to ensure clear visibility on various screen sizes. High-quality images with a high pixel density maintain their clarity and sharpness, providing a positive user experience across different devices and screen resolutions. By adhering to these best practices, the creative agency can enhance the effectiveness and impact of their image assets for the upcoming app campaign.