Home » Google Ads Apps Certification » You’re working with a creative agency to develop image assets for an app campaign, and the agency wants to know what aspect ratios are accepted. How do you respond?

You’re working with a creative agency to develop image assets for an app campaign, and the agency wants to know what aspect ratios are accepted. How do you respond?

Last Updated on 12 months ago by School4Seo Team

If you’re working with a creative agency to develop image assets for an app campaign and they want to know what aspect ratios are accepted, you should respond that the accepted aspect ratios for image assets in an app campaign are 1:1, 1.91:1, and 4:5.


  • 1:1, 1.75:1, and 4:5
  • 1:1 and 1.75:1 only
  • 1:1 and 1.91:1 only
  • 1:1, 1.91:1, and 4:5

The correct answer is: 1:1, 1.91:1, and 4:5

Explanation: When responding to the creative agency regarding accepted aspect ratios for image assets in an app campaign, you can provide the following information. Google accepts three supported aspect ratios: 1:1, 1.91:1, and 4:5. Each ratio has specific minimum dimensions for compliance. The aspect ratio 1:1 requires a minimum dimension of 200 x 200 pixels.

The aspect ratio 1.91:1 requires a minimum dimension of 600 x 314 pixels. Lastly, the aspect ratio 4:5 requires a minimum dimension of 320 x 400 pixels. To assist with adopting these ratios, Google provides a new image cropper tool, simplifying and unifying the image and file size requirements across various app campaign types.

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