Last Updated on 7 years by School4Seo Team
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- DoubleClick Search Basic – All Q&As
- *100% Actual and Varified Q&As%
- *Finish Your Exam in 35 Minutes
- *Score up to 100%e
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What information can a Floodlight tag track using custom variables?
- Promo codes
- Email addresses
- IP addresses
- Customer’s full name
Correct answer is:
- Promo codes
Explanation: In addition to tracking sales revenue and visitor interactions, Floodlight tags can also pass other information, such as promo codes, zip codes, product type, and so on. These are called “Custom variables.” DoubleClick Search can capture this information, as long as it’s not personally identifiable information like a full name or email address.
Read more here:
- Open>> https://academy.exceedlms.com
- Course: DoubleClick Search Basics
- Topic: Gather search insights with Floodlight
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