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What step should be taken to track and secure a programmatic deal with a publisher?

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  • Contact your customer support representative
  • Go to Inventory targeting within a line item and search within “Inventory Source”
  • Go to the partner’s Basic Details, in Display & Video 360 and link the deal ID
  • Go to Marketplace Negotiations to review and accept deals in Display & Video 360

The correct answer is: Go to Marketplace Negotiations to review and accept deals in Display & Video 360

Explanation: You must have the following features enabled before you can execute publisher-managed creatives for Programmatic Guaranteed deals:

  • Marketplace
  • Programmatic Guaranteed deals

Contact Display & Video 360 Support if you need help enabling these features. Each proposal line item in Google Ad Manager is associated with a corresponding “deal” in Display & Video 360. The publisher creates the Programmatic Guaranteed proposal in Google Ad Manager. Learn more about the publisher’s process.

  • Navigate to Inventory > Negotiations in the left menu. Then click In Progress and find the proposal.
  • Review the rate and impressions.

Accept the proposal if all looks good.

Read more here: https://support.google.com/displayvideo/answer/6380514

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