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What can be learned from a Search Funnel

Last Updated on 6 years by School4Seo Team

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  • Google Search Advertising Exam – All Q&As
  • * Updated on 25-Apr-2019
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What can be learned from a Search Funnel?

  • Search impression share for the last 30 days compared to CPC trends over time.
  • Budget usage for all Search campaigns, including budget limitations and opportunities for more traffic.
  • The series of steps a customer takes before completing a conversion, including information on ads, clicks, and other elements of your campaign.
  • The number of searches completed during a given period of time.

The correct answer is:

  • The series of steps a customer takes before completing a conversion, including information on ads, clicks, and other elements of your campaign.

Explanation: Think of them as passages (or funnels) through which your customers complete a conversion.

You can read more here: https://support.google.com/partners/answer/1722023?hl=en
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