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Home » Measurement Certification » You’re setting up website call conversion tracking for your business, using Google Ads. If you don’t want to manually edit your store’s website code, what must you do?
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You’re setting up website call conversion tracking for your business, using Google Ads. If you don’t want to manually edit your store’s website code, what must you do?

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  • Create a Google Click Identifier (GCLID) that will download to the caller’s smartphone.
  • Create a Google Click Identifier (GCLID) that will appear on each page of your website.
  • Create a phone snippet to identify and log the phone number of the caller for tracking.
  • Create a phone snippet to replace your store’s number with a Google forwarding number.

Correct Answer is: Create a phone snippet to replace your store’s number with a Google forwarding number.

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If you don’t want to manually edit your store’s website code for call conversion tracking for your business, create a phone snippet to replace your store’s number with a Google forwarding number. This dynamically created Google forwarding number replaces the business phone number on your site for these users, without any cost to you.

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