Use a location extension when you own a business and aim to draw people to your specific location.
- When you sell your products or services at other retailers and want to encourage people to visit the store location
- When you sell products or services in stores that share the same brand
- When you sell your products or services to large chain and small businesses
- When you own your own business and you want to encourage people to visit your location
The correct answer is: When you own your own business and you want to encourage people to visit your location
Explanation: Location extensions are best suited for business proprietors, especially if there’s an existing Google Business Profile account to pair with. In contrast, affiliate location extensions are tailored for those whose products are stocked in other stores, utilizing chains or global location groups. Location extensions enhance ads by showcasing an address, map directions, and the distance to the business, fostering engagement and visits. In the digital age, alerting consumers to nearby products or services is crucial. Successful searches unveil a store’s digital facade, populated through either location extensions or affiliate location extensions.
Read more here: https://support.google.com/google-ads/answer/2404182