Target-cost-per-acquisition (tCPA) bidding strategy works to hit your desired CPA and allows you to achieve more conversions at a stronger ROI without manual optimization.
- Target cost-per-lead (tCPL)
- Target cost-per-view (eCPV)
- Target cost-per-click (CPC)
- Target-cost-per-acquisition (tCPA)
The correct answer is: Target-cost-per-acquisition (tCPA)
Target-cost-per-acquisition (tCPA) bidding strategy works to hit your desired CPA and allows you to achieve more conversions at a stronger ROI without manual optimization. With target CPA bidding, the campaign always works to hit your desired CPA and allows you to achieve more conversions at a stronger ROI without manual optimization.
- Learn more here: Skillshop Video Certification
- Second chapter: Understand YouTube for Action
- Sub-Chapter: Introducing TrueView for action
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