Lance has been running Local Inventory ads to promote his antique toy shop. He’s considering running additional ad campaigns with Google. What’s an easy next step Lance can take to expand his brand’s reach?
Use Local Inventory feed data to reach viewers with Local Catalog ads. This is an easy next step Lance can take to expand his brand’s reach to promote his antique toy shop.
- Add a second brick-and-mortar location.
- Transition to 100% digital marketing by eliminating traditional print materials.
- Replace the Local Inventory ads with Local Catalog ads.
- Use Local Inventory feed data to reach viewers with Local Catalog ads.
Correct Answer is: Use Local Inventory feed data to reach viewers with Local Catalog ads.
Local Catalog Ads use feed data from Local Inventory Ads to reach viewers of Display ads. The next step, Lance can take to expand his brand’s reach is to use Local Inventory feed data to reach viewers with Local Catalog ads.
- Learn more here: Skillshop Shopping Ads Certification
- Third chapter: Drive Shoppers In-Store with Local Product Ads
- Sub-Chapter: Reach more mobile shoppers with Local Catalog Ads
