Which of the following is NOT true about an app URL scheme?

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  • Google Mobile Advertising Exam – All Q&As
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Which of the following is NOT true about an app URL scheme?

  • A) Typically the website name appears in reverse; e.g., example.com becomes com.example as a scheme
  • B) Schemes are automatically set up when you create your app
  • C) The scheme is a part of the link that identifies which app to open
  • D) You can use “http” or a custom scheme that can start with the app or website name

The correct answer is:

  • B) Schemes are automatically set up when you create your app

Explanation: Deep links are not automatically set up when you create your app, and they work differently on iOS and Android. For app engagement campaigns on the Search Network, we generate an app URI using your deep link so that your ads are compatible with Google Search.

Read more here: https://support.google.com/partners/answer/6046977?hl=en

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