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AdWords cross-device conversions don’t

Last Updated on 8 years ago by School4Seo Team

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AdWords cross-device conversions don’t:

  • track from mobile to desktop conversions; they only track desktop to mobile conversions
  • help advertisers understand the device that received the last ad click before the conversion
  • help advertisers track conversions that couldn’t be tracked before in AdWords since they were attributed to another non-AdWords channel like organic search or direct
  • track from desktop to mobile conversions; they only track mobile to desktop conversions

Correct answer is:

  • track from desktop to mobile conversions; they only track mobile to desktop conversions

Explanation: AdWords cross-device conversions don’t track from desktop to mobile conversions; they only track mobile to desktop conversions.

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Nitin Batra. (2018). AdWords cross-device conversions don’t. School4Seo. https://school4seo.com/google-mobile-advertising-exam/adwords-cross-device-conversions-dont/
Nitin Batra. “AdWords cross-device conversions don’t.” School4Seo, November 6, 2018, https://school4seo.com/google-mobile-advertising-exam/adwords-cross-device-conversions-dont/.
Nitin Batra. “AdWords cross-device conversions don’t.” School4Seo. November 6, 2018. https://school4seo.com/google-mobile-advertising-exam/adwords-cross-device-conversions-dont/.
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