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When competing for the same ad unit, if the Ad Rank of a cost-per-thousand impressions (CPM), placement-targeted ad is higher than the combined Ad Rank

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When competing for the same ad unit, if the Ad Rank of a cost-per-thousand impressions (CPM), placement-targeted ad is higher than the combined Ad Rank of all competing keyword-targeted ads, then the: keyword-targeted ad will be the only ad to appear in the ad unitkeyword-targeted ad will appear above the placement-targeted adplacement-targeted ad will be the only ad to appear in the ad unitplacement-targeted ad will appear above the keyword-targeted ad The correct Answer is: placement-targeted ad will be the only ad to appear in the ad unit Google Display Advertising Exam - All Q&As* Updated on 25-Apr-2019* 100% Moneyback Guarantee* 100% Legitimate to use for Exam Explanation: Placement-targeted ads and keyword-targeted ads compete to appear on pages on the Display Network based on their Ad Rank. Ad Rank for placement-targeted or keyword-targeted ads, as well as all other ads targeted to the Display Network, is determined depending on whether the campaign uses cost-per-click (CPC) or cost-per-thousand impressions (CPM) bidding. Read more here: https://support.google.com/adwords/answer/2580292

When competing for the same ad unit, if the Ad Rank of a cost-per-thousand impressions (CPM), placement-targeted ad is higher than the combined Ad Rank of all competing keyword-targeted ads, then the:

  • keyword-targeted ad will be the only ad to appear in the ad unit
  • keyword-targeted ad will appear above the placement-targeted ad
  • placement-targeted ad will be the only ad to appear in the ad unit
  • placement-targeted ad will appear above the keyword-targeted ad

The correct Answer is:

  • placement-targeted ad will be the only ad to appear in the ad unit
  • Google Display Advertising Exam – All Q&As
  • * Updated on 25-Apr-2019
  • * 100% Moneyback Guarantee
  • * 100% Legitimate to use for Exam

Explanation: Placement-targeted ads and keyword-targeted ads compete to appear on pages on the Display Network based on their Ad Rank. Ad Rank for placement-targeted or keyword-targeted ads, as well as all other ads targeted to the Display Network, is determined depending on whether the campaign uses cost-per-click (CPC) or cost-per-thousand impressions (CPM) bidding.

Read more here: https://support.google.com/adwords/answer/2580292

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Nitin Batra

I am Google Adwords Certified Professional. I've worked with some very decent start-ups like Deal4Loans (India's biggest loan and credit card comparison portal ) , Xpertravels.com and Tapzo.Com. Now, I am working as a consultant for OnlinePrasad.Com and SEO Webtouch - An Online Marketing Company. Having entrepreneurial attitude, love working with start-ups and have +8 years of experience.

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