Ads

Viewable cost-per-thousand impressions (vCPM):

Ads

Viewable cost-per-thousand impressions (vCPM): applies to all ads that appear in Google Search and on the Display Networklets you pay only for the impressions that become viewablelets you bid based on AdWords' projected views of your adcounts an ad as "viewable" when 75% of it is visible on the screen for 5 seconds or more The correct Answer is: lets you pay only for the impressions that become viewable Google Display Advertising Exam - All Q&As* Updated on 25-Apr-2019* 100% Moneyback Guarantee* 100% Legitimate to use for Exam Explanation: If you'd like to pay only for ad impressions measured as viewable, you can with viewable cost-per-thousand impressions (viewable CPM). An ad is counted as "viewable" when 50 percent of your ad shows on screen for one second or longer for display ads and two seconds or longer for video ads. You can select Viewable CPM as a bid strategy when you choose CPM bidding for your "Display Network only" campaign. Read more here: https://support.google.com/adwords/answer/3499086?hl=en

Viewable cost-per-thousand impressions (vCPM):

  • applies to all ads that appear in Google Search and on the Display Network
  • lets you pay only for the impressions that become viewable
  • lets you bid based on AdWords’ projected views of your ad
  • counts an ad as “viewable” when 75% of it is visible on the screen for 5 seconds or more

The correct Answer is:

  • lets you pay only for the impressions that become viewable
  • Google Display Advertising Exam – All Q&As
  • * Updated on 25-Apr-2019
  • * 100% Moneyback Guarantee
  • * 100% Legitimate to use for Exam

Explanation: If you’d like to pay only for ad impressions measured as viewable, you can with viewable cost-per-thousand impressions (viewable CPM). An ad is counted as “viewable” when 50 percent of your ad shows on screen for one second or longer for display ads and two seconds or longer for video ads. You can select Viewable CPM as a bid strategy when you choose CPM bidding for your “Display Network only” campaign.

Read more here: https://support.google.com/adwords/answer/3499086?hl=en

Related Post

Nitin Batra

I am Google Adwords Certified Professional. I've worked with some very decent start-ups like Deal4Loans (India's biggest loan and credit card comparison portal ) , Xpertravels.com and Tapzo.Com. Now, I am working as a consultant for OnlinePrasad.Com and SEO Webtouch - An Online Marketing Company. Having entrepreneurial attitude, love working with start-ups and have +8 years of experience.

Comments are closed.

Share
Published by
Nitin Batra

Recent Posts

✅✅?You signed 3 new clients, each with an existing AdWords account. What’s the best way to manage these accounts

You signed 3 new clients, each with an existing AdWords account. What's the best way to manage these accounts? Pause…

2 weeks ago

✅✅?When building a keyword list for a Display Network campaign, you should do which of the following

When building a keyword list for a Display Network campaign, you should do which of the following: Use Display Campaign…

2 weeks ago

✅✅?While teaching a new account manager how to build a Search campaign, you tell her that she should group similar keywords together

While teaching a new account manager how to build a Search campaign, you tell her that she should group similar…

2 weeks ago

✅✅?Your client noticed last month that his ad often showed up beside another advertiser’s ad for the same search terms.

Your client noticed last month that his ad often showed up beside another advertiser's ad for the same search terms.…

2 weeks ago

✅✅?Target cost-per-acquisition (CPA) bidding can help drive conversions by using your conversion history and:

Target cost-per-acquisition (CPA) bidding can help drive conversions by using your conversion history and: cost-per-acquisition (CPA) goals to show the optimal…

2 weeks ago

✅✅?A client who owns an online running shoe store wants to drive sales of a particular model of women’s running shoes.

A client who owns an online running shoe store wants to drive sales of a particular model of women's running…

2 weeks ago
Ads