Hit level scope and product-level scope are the two scopes applied to custom metrics. Hit-level custom metrics get associated with all the hit level dimensions with which it was sent.
- User
- Session
- Event
- Hit
The correct answer is: Hit level scope
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Explanation: Custom metrics have two scopes. Hit level scope and product-level scope are the two. Hit-level custom metrics get associated with all the hit-level dimensions with which they were sent. Similarly, product-level custom metrics are associated only with the products with which they were sent.
- In the hit level scope, value is applied to the single hit for which it has been set.
- In the product level scope, value is applied to the product for which it has been set (Enhanced Ecommerce only).
Read more here: https://support.google.com/analytics/answer/2709828#scope
