Last Updated on 2 months by School4Seo Team

To find advanced techniques for uncovering deeper insights about customer engagement in Google Analytics, open the Explore section.

• Advertising
• Configure
• Reports
• Explore

The correct answer is: Explore

Explanation: The Explore section in Google Analytics is where you find advanced techniques for deeper customer engagement insights.

This section offers powerful tools like free-form exploration, funnel exploration, and path exploration. These allow you to create custom reports, visualize user journeys, and analyze complex data patterns. Unlike standard reports, Explore lets you dig deeper, identify trends, and uncover hidden insights about user behavior. This flexibility is crucial for advanced analysis and understanding customer interactions beyond basic metrics, making it the ideal section for uncovering deeper insights.

Go to Explore to use advanced techniques that go beyond the standard reports to help you uncover deeper insights about your customers’ engagement.

Explorations is a collection of advanced techniques that go beyond standard reports to help you uncover deeper insights about your customers’ behavior. When you want to explore data in more detail, you can use explorations to:

• quickly perform ad hoc queries
• easily configure and switch between techniques
• sort, refactor, and drill down into the data
• focus on the most relevant data by using filters and segments
• create segments and audiences
• share your explorations with other users of the same Google Analytics property
• export the exploration data for use in other tools

Read more here: https://support.google.com/analytics/answer/7579450