Last Updated on 2 weeks by School4Seo Team

The Google Signals feature in Analytics associates event data from users on an app or website with their Google accounts, provided they are signed in and have given explicit consent.

• User-ID
• Google Search Console
• Google Ads
• Google signals

The correct answer is: Google signals

Explanation: Google signals is the feature that associates event data with signed-in Google users who’ve consented to data sharing. This allows for cross-device reporting and personalized advertising. Google signals provides a more holistic view of user journeys, bridging gaps between devices and sessions. This enhanced tracking enables more accurate audience building and attribution, leading to improved campaign performance. By leveraging Google’s user data, marketers can gain deeper insights and deliver more relevant experiences to their customers.

Google signals are session data from sites and apps that Google associates with users who have signed in to their Google accounts, and who have turned on Ads Personalization. This association of data with these signed-in users is used to enable cross-device reporting, cross-device remarketing, and cross-device conversion export to Ads.

Read more here: https://support.google.com/analytics/answer/9445345