Last Updated on 1 month by School4Seo Team
An example of an event parameter for an event triggered by watching a video on a website is the name of the video watched.
- How many users opened the page containing a video on your site
- The devices users are on when watching a video on your site
- How many users viewed a video on your site
- Name of a video watched on your site
The correct answer is: Name of a video watched on your site
Explanation: Name of a video watched on your site is a valid example of an event parameter.
Event parameters provide additional context to an event. 1 In this case, “watching a video” is the event, and the “name of the video” is a parameter that adds detail. 1 It specifies which video was viewed. Other parameters could include video duration, completion percentage, or user ID. 2 These parameters enhance data analysis by providing granular information about user interactions, allowing for deeper insights into user behavior and campaign performance. 1
For embedded videos that have JS API support enabled, the following events are triggered:
video_start when the video starts playing
video_progress when the video progresses past 10%, 25%, 50%, and 75% duration time
video_complete when the video ends
The parameters populate the following dimensions:
Video provider (from video_provider)
Video title (from video_title)
Video URL (from video_url)
Visible (from visible)
Read more here: https://support.google.com/analytics/answer/9216061