Which of the following is a core benefit of Google Ads automated bidding?

Auction-time bidding is a core benefit of Google Ads automated bidding.


  • User ID-based bidding
  • Impression share-based bidding
  • Daily budget pacing
  • Auction-time bidding

Correct answer is: Auction-time bidding

Google Ads Auction-time bidding is the best solution to efficiently account for all available signals to help improve performance. Auction-time bidding is a core benefit of Google Ads automated bidding.

Google’s Auction-time bidding algorithms tailor bids to each user’s unique context, using relevant signals present at auction time. This is a unique capability in the market, as it allows for bid differentiation, with a high degree of precision based on the conversion opportunity of each auction.

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