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• Menos fraudes por clics
• Un eCTR inferior
• Embudos más largos
• Mayor flexibilidad
• Más relevancia

Las respuestas correctas son: Más relevancia y Mayor flexibilidad

Virginia wants to test various combinations of titles and descriptions to optimize her campaign results. The marketing department has suggested that you create responsive search ads. What are the advantages of ads of this type? Choose two answers. Select all correct answers

• Less click fraud
• A lower eCTR
• Longer funnels
• Increased flexibility
• More relevance

Gina wants to be able to try out multiple combinations of headlines and descriptions in order to optimize her results. Her marketing department suggests that she use responsive search ads. What are two benefits Gina could derive from using responsive search ads? (Choose two.)Select All Correct Responses