Ads

What step should an advertiser take to exclude sensitive categories using a supported third-party verification tool?

Ads

[box] Display & Video 360 Exam - All Q&As * Updated on 05-Jan-2019 * 100% Moneyback Guarantee * 30% Discount on next purchase [/box] What step should an advertiser take to exclude sensitive categories using a supported third-party verification tool? Contact support with a list of the categories that need to be excluded using a specific third-party verification service Select the integrated third-party from "Other Verification Services" in Brand Safety targeting Upload the categories into Campaign Manager's Verification system Implement tracking tags with 1x1 pixels that call the third-party's verification system Correct answer is: Select the integrated third-party from "Other Verification Services" in Brand Safety targeting Explanation: You can use third-party verification technology to enforce brand safety thresholds for impressions you purchase. You can find third-party pre-bid verification settings in Targeting and then Brand Safety. Digital content labels and sensitive categories can be excluded for an advertiser.  Use these exclusions to help set a base level of brand suitable targeting that will apply to all current and future campaigns, insertion orders, and line items. Here's how: Navigate to Advertiser and then Settings and then Targeting. Click Edit to expand targeting criteria and make changes. Click Save. Read more here: https://support.google.com/displayvideo/answer/3032915 [review]

[box]

  • Display & Video 360 Exam – All Q&As
  • * Updated on 05-Jan-2019
  • * 100% Moneyback Guarantee
  • * 30% Discount on next purchase

[/box]
What step should an advertiser take to exclude sensitive categories using a supported third-party verification tool?
  • Contact support with a list of the categories that need to be excluded using a specific third-party verification service
  • Select the integrated third-party from “Other Verification Services” in Brand Safety targeting
  • Upload the categories into Campaign Manager's Verification system
  • Implement tracking tags with 1×1 pixels that call the third-party's verification system

Correct answer is:

  • Select the integrated third-party from “Other Verification Services” in Brand Safety targeting

Explanation: You can use third-party verification technology to enforce brand safety thresholds for impressions you purchase. You can find third-party pre-bid verification settings in Targeting and then Brand Safety.

Digital content labels and sensitive categories can be excluded for an advertiser.  Use these exclusions to help set a base level of brand suitable targeting that will apply to all current and future campaigns, insertion orders, and line items.

Here's how:

  • Navigate to Advertiser and then Settings and then Targeting.
  • Click Edit to expand targeting criteria and make changes.
  • Click Save.

Read more here: https://support.google.com/displayvideo/answer/3032915
[review]

Related Post

Nitin Batra

I am Google Adwords Certified Professional. I've worked with some very decent start-ups like Deal4Loans (India's biggest loan and credit card comparison portal ) , Xpertravels.com and Tapzo.Com. Now, I am working as a consultant for OnlinePrasad.Com and SEO Webtouch - An Online Marketing Company. Having entrepreneurial attitude, love working with start-ups and have +8 years of experience.

Comments are closed.

Share
Published by
Nitin Batra

Recent Posts

✅✅?You signed 3 new clients, each with an existing AdWords account. What’s the best way to manage these accounts

You signed 3 new clients, each with an existing AdWords account. What's the best way to manage these accounts? Pause…

2 weeks ago

✅✅?When building a keyword list for a Display Network campaign, you should do which of the following

When building a keyword list for a Display Network campaign, you should do which of the following: Use Display Campaign…

2 weeks ago

✅✅?While teaching a new account manager how to build a Search campaign, you tell her that she should group similar keywords together

While teaching a new account manager how to build a Search campaign, you tell her that she should group similar…

2 weeks ago

✅✅?Your client noticed last month that his ad often showed up beside another advertiser’s ad for the same search terms.

Your client noticed last month that his ad often showed up beside another advertiser's ad for the same search terms.…

2 weeks ago

✅✅?Target cost-per-acquisition (CPA) bidding can help drive conversions by using your conversion history and:

Target cost-per-acquisition (CPA) bidding can help drive conversions by using your conversion history and: cost-per-acquisition (CPA) goals to show the optimal…

2 weeks ago

✅✅?A client who owns an online running shoe store wants to drive sales of a particular model of women’s running shoes.

A client who owns an online running shoe store wants to drive sales of a particular model of women's running…

2 weeks ago
Ads