To track how many mobile views your ad has received since launching your campaign last week, you would use the Report module in Display & Video 360.
- Audience module
- Creative module
- Inventory module
- Report module
The correct answer is: Report module
Explanation: The Report module in Display & Video 360 equips marketers with the ability to generate detailed analyses of campaign performance, including specific insights into mobile views. It offers customization options for reports to focus on crucial metrics like views, impressions, and other performance indicators, particularly for mobile audiences. By utilizing the Report module, you can tailor your analysis to highlight mobile view data, offering a clear understanding of your campaign’s mobile engagement and effectiveness. This functionality is instrumental in optimizing mobile advertising strategies and improving campaign outcomes across various mobile devices and platforms.