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What is the method most often used to define the dynamic content for a creative?

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  • Campaign Manager
  • Code within the creative
  • External API
  • Spreadsheet

The correct answer is: Spreadsheet

Explanation: To make a creative dynamic, you connect a list of different content options (typically stored in a spreadsheet), with containers in your creative that hold text, images, or video. These containers are mostly divs or other HTML elements. You can also pass other information from the spreadsheet into a variable in your creative that’s used to control how the creative looks

Read more here:https://support.google.com/richmedia/answer/3526354

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