To set up your new client’s Campaign Manager 360 network so they can separate their home decor and general contracting divisions while maintaining a holistic view of their company, you should set up separate child advertisers under the parent advertiser.
- Set up two parent advertisers under one Campaign Manager 360 network.
- Set up separate campaigns under the parent advertiser.
- Set up two separate placements under the parent advertiser.
- Set up separate child advertisers under the parent advertiser.
The correct answer is: Set up separate child advertisers under the parent advertiser
Explanation: The answer “Set up separate child advertisers under the parent advertiser” is correct.
To enable your client to manage their home decor and general contracting divisions separately within Campaign Manager 360 while also gaining a holistic view of their overall company performance, you should implement a parent-child advertiser structure. Create one parent advertiser to represent the entire company. Then, establish separate child advertisers for the home decor division and the general contracting division. This setup allows each division to have its own campaigns and reporting, while the parent advertiser can provide an aggregated, holistic overview of the company’s advertising efforts.
Here’s a relevant link from Google’s official content:
About the Campaign Manager 360 hierarchy: https://support.google.com/campaignmanager/answer/2893922