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Home » Campaign Manager 360 » You want to expand your ad campaign into video ads using Campaign Manager 360.What types of video ad creatives do you discover you can use?

You want to expand your ad campaign into video ads using Campaign Manager 360.What types of video ad creatives do you discover you can use?

When expanding your ad campaign into video ads using Campaign Manager 360, you can use in-stream video and in-stream video redirect creatives to effectively deliver your content.

  • You can use in-stream video and in-stream video redirect.
  • You can use in-stream video redirect and out-stream video.
  • You can use In-banner video and out-stream video.
  • You can use in-stream video redirect and bumper video.

The correct answer is: You can use in-stream video and in-stream video redirect

Explanation: Campaign Manager 360 provides three primary video ad formats. In-stream video creatives are straightforward, featuring a single video that plays without interactivity. In-stream video redirect creatives allow tracking of externally hosted in-stream video ads by linking to a VAST URL instead of uploading assets directly. Another format, VPAID (Video Player-Ad Interface Definition), enhances engagement with interactive features but requires additional setup in Studio. Both in-stream video and in-stream video redirect creatives can be added directly to Campaign Manager 360 and served through pre-fetch placement tags, ensuring seamless delivery. (support.google.com)

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